The Twenty3Media team’s blog
Welcome to Twenty3Media's blog. Here you will find posts about strategy, project management, graphic design, social media and website development to name a few. Happy reading!
Use Pinterest to drive website traffic and sales
As a brand manager, do you sometimes feel that you are being pulled in a hundred different directions when it comes to deciding on the tactics to use to drive …
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Why blogging is important
In today’s day and age, every business should have a website along with a blog. Most marketers and digital marketing consultants will advise businesses to regularly update their blogs with …
Online shopping trends in South Africa
Shopping online has become the preferred form of shopping for many world wide, although it still face many challenges in some countries. With the busy lifestyle that everyone has to …
How South African brands use Instagram
Instagram started out as a platform for users using it more for personal reasons than businesses using it for marketing purposes. However, these days brands understand the value of Instagram …
How to use storytelling in marketing
Storytelling is not a new concept, and businesses across the world are becoming increasingly creative when using storytelling for content marketing and branding. The purpose of storytelling is to let …
Social media monitoring tools
One of the keys to social media marketing success is listening to what your audience is saying, analysing it and using these insights to improve your marketing strategy. In our previous …
Tips to make the most of social media monitoring
The world of social media and monitoring what is being said about your brand can be confusing and daunting. There is so much to keep in mind and so many …
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Social media marketing tips for small businesses
Using social media to promote your offering and engage with consumers are not only relatively easy, but also fun and for the most part inexpensive. Small businesses in general have …
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How Facebook’s algorithm changes influence your page
Facebook has always been clear about the fact that they aim to give their users the most interesting possible experience every time they visit the platform. With Facebook’s recent algorithm …
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Tips for effective email marketing
We are all familiar with email newsletters that’s a waste of time and downright spam. Very few brands seem to have a proper content strategy in place, a strategy that …