The Twenty3Media team’s blog

 

Welcome to Twenty3Media’s blog. Here you will find posts about strategy, project management, graphic design, social media and website development to name a few. Happy reading!

Marketing with Google

Most businesses sets up a website with specific goals in mind. The most common goals of a well-designed website with optimised content are to: Generate targeted traffic, leads and sales, …

Creating a content strategy

Mapping out a content strategy is an activity that is best done as part of a longer term plan, like a marketing plan. One way to create a content strategy …

The importance of a content strategy

Content marketing is an effective way to attract potential customers for your business through useful information. Information drives the internet highway and using it to target a prospective market can …

Using LinkedIn and Quora for business to business marketing

Clearly, businesses need a strong social media presence. This holds true especially for business to business (or B2B) marketing where the focus is on lead generation and the return on …

Business to business social media marketing

Social media marketing relates to a business’ activities across social media sites such as Facebook, Twitter, LinkedIn, Google+, Pinterest, discussion boards and video sites. The aim is to reach and …

How to use Pinterest in your marketing strategy

To quote Wikipedia, “Pinterest is a pinboard-style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies and more. Users can browse other pinboards for …

Writing a marketing plan

Designing and implementing a strong yet flexible marketing plan is the foundation of a successful business. A marketing plan must include a mix of different tactics based on an analysis …

Growing your business’ customer base

The goal of most businesses is to maximise its return on marketing investment. Growing its customer base on an on-going basis forms the foundation of this goal. In general people …

The impact of mobile phone technology on your business

During the past year, a number of businesses have begun to embrace mobile technology and integrate some form of mobile marketing in their marketing plan. The reason for this is …

How to market your business with Pinterest

Image source Pinterest is currently among the top five social networking sites that has grabbed the attention of internet users in a big way. It can be described as an …

Page 5 of 6« First...23456